AFRICA – FTX, a global digital currency exchange, has partnered with AZA Finance to expand the adoption of Web3 and digital currencies throughout Africa.
“We’re excited to partner with AZA Finance to further expand our presence on the continent. We chose to partner with Elizabeth and her team because of the incredible work they’ve done across Africa,” said Sam Bankman-Fried, CEO and Founder of FTX.
“We look forward to working closely with them, and the local regulatory bodies, to bring all of our products and services to the African market in a compliant way. Additionally, we look forward to doing our part locally by supporting efforts by artists & creators in the community.”
AZA Finance, led by CEO and founder Elizabeth Rossiello, is a pioneering force in African fintech, having launched both the African continent’s first digital currency exchange as well as the first digital currency exchange worldwide run by a woman.
Offering FX, payments, and financial services, AZA Finance has expanded to 10 African markets to date, executing more than US$250 billion in global transactions across 115+ countries and 300+ currency pairs.
In 2021, AZA Finance further expanded with its acquisition of South African payments company Exchange4Free – making the company the largest non-bank provider of currency exchange in Africa.
Together the companies will work to expand Web3 in Africa in five key ways: Connect African markets to the global Web3 economy by building vital infrastructure; Create pathways for African users to participate and learn about the Web3 economy including educational resources & networking opportunities.
Also, make it easier than ever to deposit and pay out in African currencies on FTX.com, including mobile money and local bank account integrations; Launch African currency and digital currency trading pairs; and Onboard African NFTs and artists to the FTX NFT marketplace.
Home to dynamic markets that are digital-native, Africa is primed for the expansion of the Web3 and the metaverse economies.
Africa’s population is projected to double between now and 2050, and two-thirds of the population growth will be in urban areas, with a workforce among the world’s largest as early as 2030.
The GDP of these markets is increasing as well, with projected 2022 GDP for Nigeria at US$445 billion, South Africa at US$350 billion, Egypt at US$340 billion, and several others at the US$100+ billion level.
“We are thrilled to be working with FTX and to help them grow across the African continent. Sam’s leadership, and his commitment to ethical expansion within Web3, is exceptional,” Elizabeth Rossiello, CEO and founder of AZA Finance said.
“As we built Africa’s largest platform for trading African currencies, one thing has been clear – that this continent is the future of global, digital economies.”