Nigeria’s financial technology company Kudi rebrands to Nomba

NIGERIA – Kudi, a financial technology company has rebranded to Nomba as it transitions into an omnichannel payment platform providing tools to enable businesses to grow.

The move comes after the company has expanded its range of services to provide easy-to-use business tools for all kinds of businesses to accept, process, and manage payments online and offline.

These tools will offer more businesses of all sizes across Africa, a distinct gateway into the digital economy while enabling them to optimize their operations.

With Nomba, underserved and full-fledged businesses can self-onboard in five minutes and order a full-service integrated terminal and dashboard designed to manage all their payment needs whether in cash, cards, transfers, USSD, or QR across multiple channels and locations.

Since our launch in 2017, our technology and insights have enabled merchants to earn and build successful businesses, transforming their own lives and that of others,” said Yinka Adewale, Chief Executive Officer, Nomba.

Over the next six months, Nomba will extend the penetration of its POS terminals across the country, giving more businesses access to technology that delivers real-time oversight of all business transactions whether they are a one-man business or a corporate, all on one dashboard.

It also plans to expand its product offerings into invoicing, payroll management, and other tools that boost the productivity of businesses.

To drive this expansion, the fintech has appointed two key new executives Jeffrey Williams as Vice President, Business, and Toluwani Ijogun as Vice President Brand, Marketing and Communications.

As VP, Brand Marketing and Communications, Toluwani Ijogun will be responsible for brand strategy, including all consumer, business-to-business, and partner marketing activities that advance the company’s goals.

She will also oversee all internal and external communications, insights and marketing capabilities, and analytics for the brand.

Jeffrey Williams-Edem on the other hand brings over 18 years of experience in sales, business development strategy, digital payment, and merchant acquisition spanning multiple industries.

He joins Nomba as VP, Business from Interswitch where he played an integral role in the design and deployment of their first retail solution strategy for the micro, small and medium enterprise market in Nigeria.

As Kudi transitions to Nomba, Jeffrey will be responsible for creating and driving the machinery to deliver on the business acquisition, new market development, and revenue.

In addition, he will also oversee the sales, business operations, and the development of new products.

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