KENYA – PureSoftware, one of the fastest-growing software companies founded by Reed Hastings, the Chairman and Co-CEO of Netflix, has opened its first African office in Nairobi Kenya.

The company, which is focused on fintech, 5G and digital transformation said the new office will expand its reach on the African continent.

Banking and Financial services, retail and logistics, gaming, and telecom are some of the industries the software company serves.

PureSoftware has been on a global expansion path and the Nairobi office is one of its latest establishments.

Backed by high double-digit growth in the past 3 years, the company has been on an expansion path globally, as part of its strategic focus to provide an on-shore and near-shore capability to its customers.

The software firm says it has registered double-digit growth in the last three years.

“The opening of the Nairobi office will enable PureSoftware to better serve its customers in Africa and agility in responding to the evolving needs of its existing and new clients,” PureSoftware said.

Arttha Fintech, one of PureSoftware’s services is already enabling African businesses to accelerate their digital transformation.

“Africa is a focus market for us, and this new office will help us offer our full suite of software and digital transformation solutions to our existing and new customers”

Manish Sharma – CEO, PureSoftware

Arttha is an award-winning Digital Financial services Platform by PureSoftware that enables banks and fintech firms to drive revenue with powerful value propositions including eWallets, Buy Now Pay Later, Digital core banking as a service, Agent Banking, Merchant Management and Loan Lifecycle Management.

Speaking on the opening of the Nairobi office, Manish Sharma, PureSoftware CEO said: “In line with our aggressive expansion plans, we are excited to launch our first office in Kenya. Africa is a focus market for us, and this new office will help us offer our full suite of software and digital transformation solutions to our existing and new customers.”

He added that their Nairobi office will become the hub of our African operations as we continue our expansion and open new offices across the region.

Founded in 2005, PureSoftware is a global software products and services company with leading capabilities in digital, product engineering and next-gen platforms.

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