MOROCCO – Veolia Group, a France-based optimized resource management group, has appointed Chouhaid Nasr as Morocco Country Director, effective July 1, 2021, the group’s chairman and CEO, Antoine Frérot, has announced.
Nasr succeeds François De Rochambeau who retains his position as Non-Executive Chairman.
As Country Director, Nasr will join Veolia’s Africa & Middle East Zone Executive Committee. He shall also remain CEO of REDAL, reporting directly to Othmane Hamouda, newly appointed Deputy CEO of REDAL, in lieu of Oussama Bennani who is retiring by the end of the month.
In this role, he will spearhead Veolia Group’s ambitious journey towards becoming the world leader in ecological transformation, in a country that is a leading reference of sustainable growth in the African continent.
This reshuffle and skills-based internal promotion of Moroccan cadres reflects Veolia Group’s keenness to capitalize on the strength of national talents that meet the Top Management’s requirements.
Prior to his role as CEO of REDAL, Nasr worked for 8 years at Amendis, including 4 years as Managing Director.
From Tangier-Tetouan to Rabat-Salé, he made several achievements, which highlight the paramount importance of the traditional delegated management model of essential services as a key component to improving water and electricity utilities, to accommodate urban expansion, population growth and economic development in Morocco.
Among them, the positions of operations and manufacturing manager at STMicroelectronics in Casablanca between 1999 and 2004, director of the LEONI plant (German multinational) and director of the Sumitomo Electronic Wiring System plant (Japanese multinational).
He was also technical director and member of the management board of Veolia Transport Maroc between 2010 and 2011, managing director of Amanor and deputy executive director of Amendis Tétouan, subsidiaries of Veolia Maroc between 2011 and 2014.
He was also the executive director of Amendis Tétouan in 2014, Executive Director of Amendis Tanger in 2015, Managing Director of Amendis from 2015 to 2019 and Managing Director of Redal from 2019 to 2021.
In 2020, the Veolia group served 95 million inhabitants with drinking water and 62 million with sanitation, produced nearly 43 million megawatt hours and recovered 47 million tonnes of waste.